case study
TRADE MARKETING

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MHP is a leader in the Ukrainian agrarian industry and holds a strong position in domestic and international food markets as the top producer and exporter of poultry and agricultural products in the country. As one of the largest employers in Ukraine, the company is known and recognised for a number of successful and well-known brands, such as Nasha Ryaba, Qualiko, Lehko !, Bashchinsky, Ukrainian Chicken and others.

case:
long-term contract
may 2020 - present day

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challenge:

  • weekly monitoring of prices in POS throughout ukraine

  • more than 500 POSs to monitor