case study
BTL
TRADE MARKETING

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(Ukrainian: АТБ-Маркет) is the largest retail chain in Ukraine, with more than 1 000 stores in 279 settlements in 24 regions of Ukraine. The chain continues to show the highest growth rates in its sphere.

case:
long-term (2020)

challenge:

  • provision of promotional services, and other BTL activities at the request of the client

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